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BIDMATH

Full service digital marketing solutions.

With transparency at the core of the Bidmath agency offering combined with our experts being intrinsically data first audience planners, we are a data-driven digital media agency built for the future.

The Bidmath team at the Marketing Excellence Awards
Award-winning agency
Marketing Excellence Awards
Channels

End to end digital media solutions

One team planning, buying and optimising across every channel your audience uses.

  • 01

    Search

    Keyword based ad placements on search engines, such as Google Search.

  • 02

    Programmatic

    Automated bidding of ad inventory using data to target specific audiences.

  • 03

    Video

    Advertisements in the form of video content on platforms such as YouTube and OTT inventory

  • 04

    E-commerce

    Product listings on e-commerce platforms such as Lazada and Shopee

  • 05

    Social media

    Use Bidmath Social Media planning & buying expertise to connect and engage potential customers where they are at: LinkedIn, Twitter, Youtube, Facebook, Instagram & Tiktok.

  • 06

    Influencer management

    Branded Advertising through social media influencers on platforms such as Instagram and TikTok.

Results

Success stories

  • Dyson
    16%

    Lift in incremental e-commerce sales.

  • Cathay Pacific
    25%

    Reduction in cost per acquisition.

  • Ford
    50%

    Reduction in cost per completed view.

Analyst working on a laptop
Media activation

Media activation

Leveraging our unique qPMP approach combined with the longstanding hub and spoke model that Bidmath has refined like clockwork from planning to activation, our deep expertise in digital media buying and management offers a renowned focus on optimization.

Globally and locally partnered with global publishers across channels such as display, OTT video, mobile and native.

Commuter on the phone with a data overlay
Machine learning

Custom algorithms

Our proprietary algorithms leverage brand’s log level data to identify the most valuable consumers and predict the value of new visitors using machine learning.

Reducing time spent on manual optimization and continuous learning allows us to drive outstanding performance for brands who want to embrace machine learning.

Data scientist looking at code on a screen
Audience strategy

Data driven audience planning

The Bidmath hub model combines audience strategy and planning, media activation and data science experts all working in unison. Our unique approach to digital media buying across programmatic, social, display, video and audio has proven to surpass global brand benchmarks year after year.

We continue to construct and leverage tools to automate planning further such as more effective reach planners, omnichannel optimisation tools and planning methodologies.

City crowd with a data overlay
Predictive AI

Surpassing benchmarks with AI

Bidmath has led the way in terms of predictive outcome based models for global brands seeking to leverage automation and predictive analytics within traditional programmatic advertising.

Our multiple award winning AI solution allows us to reinvest efficiencies through custom algorithms working with a multitude of different KPIs for brands in each vertical. Linked to the ethos of our transparent approach is the focus on technology agnostic solutions.

The overview

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